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These brands are living April Fools’ Day with zest to the bitter end

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April Fools’ Day is a fun, low-key holiday full of well-crafted pranks that never fail to entertain.

Sorry, that’s not actually true. April Fools! 

The day has actually been so overrun with half-baked marketing stunts from every corner of the corporate universe that the Internet has pretty much come to a consensus that this is a garbage holiday filled with dull lies and awkward fumbles toward humor.

That’s not to say that a few brands aren’t able to rise above the fray every year and pull off some truly clever hijinks. 

Google, for one, has been famous for its yearly pranks since the early days of the company —though this year it was forced to pull one after an embarrassing backfire, proving that even the most practiced brands can’t always get it right. Read more…

More about April Fools Day, Advertising, and Business


Cloud Computing

Amazon FireOS encryption is back (but these tablets are still useless)

Amazon.com caves to PR flak for disabling encryption on Kindle Fire tablets, and other devices using the ‘droid-fork Fire OS 5. In a one-line statement released today, Amazon says encryption will return to Fire OS.

Well, that didn’t take long. Despite Amazon PR’s earlier explanation that users didn’t care for the feature, it’s now saying you can have it back. Mind you, why would you want it, given the utterly weak CPUs inside these nasty, cheap tablets?

In IT Blogwatch, bloggers know the value of nothing. Not to mention: Check out this amazing musical instrument

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Cloud Computing